About BRRAL
A Kenya-founded, African-led company building brands that look like the continent they serve.
We identify exceptional local restaurant and retail brands, international brands that can be licensed and developed locally, and new brands we create ourselves — and we build the operating spine that lets them scale.
Why we exist
Dignifying the African Experience.
We are driven by a conviction that African brands should represent the cultures and lifestyles they come from, and should empower the teams behind them rather than treat them as overhead.
Our mission is to define and curate the African urban cultural experience, and to forge the strategic collaborations that create durable wealth across the continent.
At the end of the day this is not only about doing business. It is about building a better Africa, for ourselves and for the generations after us.
The goal is a diversified portfolio of regional restaurant and retail brand assets, established across Eastern Africa and beyond.
How we behave
Confident. Comfortable. Connected.
Three words from the brand's own identity, and the standard we hold ourselves to in every partnership.
Confident
We are competent and have the expertise to sustain value-creating partnerships.
Comfortable
With us, you are assured of ease and friendliness.
Connected
We strive to connect you to the feeling of being surrounded by like-minded people.
Leadership
Leonard Mudachi
A hospitality and restaurant professional with a passion for developing local and regional brands to international standards, while keeping them unmistakably of their place.
Founder · Chief Vision & Growth Officer
1998
F&B Management Trainee, Hyatt Hotels — USA
Where the career started, before returning to Kenya to work with hotels and restaurants at every stage of growth.
Fine dining
Sarova Stanley
Restaurant management at a five-star property.
High volume
Deputy General Manager, Simba Saloon at Carnivore
Overseeing events of up to 18,000 people.
Quick service
Chief Operating Officer, Java House
45 branches and three brands, across Kenya and Uganda.
2014
Business Development Manager, Java House expansion
Identifying and negotiating locations, branch set-up, branding and co-branding, and evaluating franchising opportunities.
Founder
Blanco's
Kenya's first exclusive tea house in the Nairobi CBD, and a sports viewing bar and grill at Galleria Mall.
Teaching
Adjunct faculty at Strathmore University's School of Hospitality & Tourism, where he is lead facilitator and co-creator of the Hospitality Investment Leadership Programme — a four-day executive course for hospitality investors across East and Central Africa.
Education
- Higher Diploma in Hotel Management — International College of Hospitality Administration, Brig, Switzerland
- BA, Hotel and Restaurant Management — Washington State University, Pullman
Where this goes
A portfolio, not a single success.
The point of a repeatable model is that the second one is easier than the first.
BRRAL is a Kenya-founded, African-led holding company that acquires, restructures and scales restaurant and retail brands across the continent.